The KC Board sought more tax revenues with a ballot initiative for the April 1st election.
With the start of the new year, the Warriors group launched a campaign to combat the tax increase. An investment of funds was made to produce signs, handouts, door hangers, sticky notes, magnets and more to reach voters and seek their support for opposing the tax increase. A few examples of the VOTE NO messaging are:
*Hundreds of signs were produced, including 200 hundred 4 by 4s, 40,000 flyers, 12,000 sticky notes, hundreds of magnets for car messaging, and five radio broadcasts
*The 4 by 4 signs were distributed throughout the county on major roads. Signage was supported by both residents and small businesses, the very people who bear the burden of higher taxes
*Equipped with all of the above, sixty + members of the group engaged with the voters across the county via in person, texting and emails to share the message about the tax increase and gain voter support to VOTE NO.
*The most common reaction from voters when they were advised of the tax increase was surprise, or shock. Voters had no idea a tax increase of any kind was on the ballot.
The results of the election:
Yes 18,228
No 53,977
The referendum was defeated by over 35,000 voters.
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For a report on the group effort by IL Policy Institute, click Here>>
